Audi Concept C Debuts with Striking New Look
Audi Concept C represents a radical design shift – a combination of classic design elements with a daring aesthetic style and future technology.
Audi has also unveiled the concept C, a bold-looking two-seat electric sports car that promises nothing short of a new era for the brand. It goes beyond a concept and represents a radical new design philosophy of Audi – a philosophy founded on clarity, simplicity, and emotion.

The new design language is symbolic of a complete reorientation and a clean sheet of paper in the eyes of the entire Audi, the company says. And the Audi Concept C promises: with its sleek surfaces, clean edges, and bold proportions, it is a reduction to the essential – without unnecessary elements.
The Concept C takes inspiration from the Ultimate Auto Union Type C of 1936, and looks to the future of electric mobility. It is already being called the TT of the EV era – a design that will touch hearts and transform the definition of modern luxury.

Audi is aggressively going electrified with 122,431 sales in the UK in 2024, 20 percent of which were EVs. It targets to introduce a battery-electric model in all of its core segments by 2027- Concept C takes the lead.
Audi is not transforming; it is starting over, writing the history of design in bold letters. The Concept C is a reality of vision that consists of heritage, innovation, and pure emotion.
